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The Maki Oh AW12 Catalog is Ladylike With a Touch of the African Culture

By: Meghan Young - Published: • References: maki-oh & lifelounge.au
The Maki Oh AW12 collection is as subdued and whimsical as the lookbook is. Filled with muted pastels and quirky details, the designs are definitely made for the hipster sophisticate who likes to stand out in a crowd without completely alienating herself. In fact, the Maki Oh AW12 collection features that ladylike quality thanks to the repetitive use of sheer fabrics and silks that is pretty prevalent in the fashion industry right now.

Interestingly enough, although the Maki Oh AW12 collection is very feminine, it isn't completely caught up in the floral and pastel theme. Instead, it has a strong sense of identity, specifically the African culture. The patterns have a very indigenous aesthetic to them, spicing the entire line up beautifully. It also falls into Maki Oh's desire to challenge the traditional notions of beauty. Stats for Muted Floral Lookbooks Trending: Older & Mild
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Concept: Maki Oh AW12
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Segment: Females, 18-35
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