'Love & Pride' by Tank Garage Winery Supports LGBTQ Connection
Katherine Pendrill — June 3, 2019 — Social Good
References: tankgaragewinery
To celebrate Pride Month, Tank Garage Winery launched a Pride-themed white wine called 'Love & Pride.' The new wine not only celebrates LGBTQ art, but a portion of the proceeds will also benefit LGBTQ Connect.
Love & Pride is a special edition 2018 vintage. The bottle features a label designed by the talented artist and art director Hizze Fletcher-King. Specifically, the label features Fletcher-King's art piece Closet Door #1, which is "a mixed media piece grounded in queer-core culture that celebrates Pride and the LGBTQ+ community."
As part of the Pride Month initiative, Tank Garage Winery will also donate a portion of the proceeds from the sale of Love & Pride to LGBTQ Connection, which is a foundation that supports LGBTQ youth in California's Napa and Sonoma counties.
Image Credit: Tank Garage Winery.
Love & Pride is a special edition 2018 vintage. The bottle features a label designed by the talented artist and art director Hizze Fletcher-King. Specifically, the label features Fletcher-King's art piece Closet Door #1, which is "a mixed media piece grounded in queer-core culture that celebrates Pride and the LGBTQ+ community."
As part of the Pride Month initiative, Tank Garage Winery will also donate a portion of the proceeds from the sale of Love & Pride to LGBTQ Connection, which is a foundation that supports LGBTQ youth in California's Napa and Sonoma counties.
Image Credit: Tank Garage Winery.
Trend Themes
1. Pride-themed Wines - Creating special edition wines that celebrate LGBTQ art and culture.
2. Art-inspired Wine Labels - Collaborating with talented artists to design unique labels that showcase their work and support a cause.
3. Socially-conscious Initiatives - Donating a portion of proceeds from the sale of products to support LGBTQ organizations and foundations.
Industry Implications
1. Wine - Wine producers can create special edition wines that celebrate specific communities or causes.
2. Art and Design - Artists and designers can collaborate with brands to create unique label designs that reflect their style and support a cause.
3. Non-profit and LGBTQ Organizations - LGBTQ foundations and non-profit organizations can partner with brands to create fundraising initiatives and raise awareness for their cause.
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