Los Grandes has announced that it will be partnering with betting website EstrelaBet as its newest sponsor for Counter-Strike: Global Offensive. The deal will see EstrelaBet find a spot on Los Grandes’ jerseys for the 2022 season, and the brand will also be promoted in live stream events from Los Grandes’ team of content creators. EstrelaBet hopes that with this sponsorship, it will be able to promote messages encouraging safe and effective betting practices.
“The world of esports and competitions is magnificent. By getting even closer to this audience, we noticed how much we could add to this ecosystem and we found another ideal partner for this, Los Grandes,” said EstrelaBet’s Head of Sponsorships, Rafael Zanette.
Image Credit: Los Grandes
What Makes This Trend Stand Out
- Esports and Betting
- The growing trend of betting sponsorships in esports presents disruptive innovation opportunities for both industries to collaborate and promote safe and effective betting practices.
- Jersey Sponsorship
- The trend of jersey sponsorship in esports presents disruptive innovation opportunities for brands to engage with the growing esports audience through sponsorships and promotions.
- Brand Promotion in Live Stream Events
- The trend of brand promotion in live stream events in esports presents disruptive innovation opportunities for brands to reach a wider and engaged audience through partnerships with esports teams and streamers.
Sectors Adopting This
- Esports
- The growing trend of betting sponsorships in esports presents disruptive innovation opportunities for the industry to collaborate with betting companies to promote safer and more responsible gaming practices.
- Betting
- The trend of betting sponsorships in esports presents disruptive innovation opportunities for betting companies to engage with a younger and growing audience by partnering with popular esports teams and players.
- Sports Apparel
- The trend of jersey sponsorship in esports presents disruptive innovation opportunities for sports apparel brands to expand their reach and tap into the growing esports market by partnering with esports teams and players.
