Looks like the Lasonic Big Fat Sound ad campaign is taking their slogan literally. From porky pianos to cheesy harps, this campaign shows just how fatty their audio really is. Interestingly enough, the message is as loud and clear as the Lasonic i931X sound system.
Conceived and executed by Marcel, an ad agency based in Paris, France, the Lasonic Big Fat Sound ad campaign is both clever and creative. It visualizes the concept of "meaty sounds" in a way that will have people salivating for great music. What makes these ads stand out even more is the fact that it is set in an otherwise luxurious, Victorian home.
Check out these ads, and develop your taste for the art of music.
Stats for Porky Piano Campaigns
Trending: Older & Chilly
Research: 1,685 clicks in 231 w
Interest: 4 minutes
Concept: Lasonic Big Fat Sound
Related: 47 examples / 36 photos
Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: playful delivery campaigns, gray-haired rockstar campaigns, and color-comparing campaigns.
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