Kermit the Frog Couture
Lady GaGa Rocks Jean-Charles de Castelbajac Jacket to German Interview
It turns out that I have, courtesy of our own Bianca Bartz, who wrote about the muppet-inspired fashion that walked down Jean-Charles de Castelbajac's Fall 2009 runway--including the Kermit the Frog jacket Lady GaGa is wearing--way back in March.
Implications - A simple and effective way or businesses to attract potential consumers is by reaching out to them through the use of something familiar. Familiarity will appeal to many consumers because it puts customer and business on the same level, creating a certain degree of trust.