By: Cool Hunter - Published: May 16, 2007 Updated: Aug 2 2011 • References: nytimes
A wacky new pickle craze is storming the nation - Kool-Aid Pickles. That's right! But these pickles are very special. They come is a great range of funky colours that can only be acquired by a Kool-Aid marinade. Kids are going crazy for them and adults aren't far behind! In fact, the trend is so popular that these Koolickles are being professionally manufactured, bottled and sold. Coming to a store near you!
Implications - Consumers in contemporary society are looking for products that feature a modern twist on traditional items. Companies could create more items like this in order to attract a wider audience.