Ideas
Explore the world's #1 largest database of ideas and innovations, with 459,379 inspiring examples.
Trend Reports
Discover why 1,234 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,382 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,234 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,382 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,207 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 459,379 cutting edge ideas.

Effortless Androgynous Fashion

The Kocca Fall 2013 Campaign Stars a Chic Bregje Heinen

— June 21, 2013 — Fashion
Effortlessly chic with a touch of androgyny, the Kocca Fall 2013 collection offers the perfect wardrobe to transition seamlessly from summer to autumn. It is full of classic tees, slim denim and elegant coats that allow women to tap into their elegant and easy side simultaneously.

The Kocca Fall 2013 ad campaign showcases the pieces beautifully. Captured at the Port Forum marina in Barcelona, Spain, the looks were shot by New York-based photography and creative duo Hunter & Gatti. The concrete backdrop and calm waters complement the urban aesthetic of the collection perfectly.

The Italian brand enlisted model Bregje Heinen to be the face of the Kocca Fall 2013 ad campaign. Makeup artist Frank Garret and hair stylist Paco Garrigues perfected the Dutch beauty's stylishly sophisticated looks of heavy knits, plaids and more.
Trend Themes
1. Androgynous Fashion - Disruptive innovation opportunity: Develop gender-neutral clothing lines that cater to the growing demand for androgynous fashion.
2. Transitioning Wardrobe - Disruptive innovation opportunity: Create smart closet apps that help users seamlessly transition their wardrobe from one season to another.
3. Urban Aesthetic - Disruptive innovation opportunity: Design sustainable fashion collections with an urban aesthetic to meet the increasing demand for eco-friendly and stylish clothing.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Integrate AI technology and virtual reality to revolutionize the fashion industry's shopping experience.
2. Apparel Retail - Disruptive innovation opportunity: Utilize blockchain technology to create transparent and ethical supply chains for the apparel retail industry.
3. Beauty - Disruptive innovation opportunity: Develop vegan and cruelty-free beauty products to meet the growing consumer demand for sustainable and ethical beauty choices.
6.4
Score
Popularity
Activity
Freshness