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30,000 Canadians Sign

By: Bianca Bartz - Published: • References: ruinediphone & apple20.blogs.fortune.cnn
30,000 Canadians are miffed about the high cost of the iPhone up north, and have signed an online petition, an open letter to Steve Jobs. Rogers is the iPhone carrier in Canada and their iPhone plan, compared to AT&T's in the US, is so much more expensive. Canadians hope the ruinediphone.com petition will pay off and force Rogers to offer a more competitive rate.

Right now, for $75 a month, Rogers customers get 300 minutes of talk time, the ability to send 100 texts and 750MB of data. Rules for the new iPhone 3G include the requirement to sign up for a three year contract.

The open letter, which over 30,000 have signed, reads:

Dear Steve,

My name is James and I would like to thank you for creating the wonderful iPhone device. We really think that you will change the world with it, just as you changed the world with the iPod. We were so happy to learn that on July 11th, we would finally be able to buy the iPhone and legally use it in Canada.

To our great disappointment, Rogers Communications Inc. has announced VERY unfair rates in comparison to AT&T in the United States and to other authorized wireless service providers around the world. As a result, a consumer movement was born yesterday (June 27th) in protest against these rates.

More than 20,000 people have signed an online petition to help make a difference and the list is growing rapidly. In the last 72 hours, the website has had 150,000 unique visitors from around the world supporting Canadian consumers. There are a vast number of Canadians that would take the opportunity to buy an iPhone at $199CAD but these new plans have put it out of reach for many.

I would like to invite you to take a look at all these disappointed people at www.ruinediphone.com.

I was going to buy an iPhone for me, my girlfriend and my family.

Now, sadly, I cannot afford the plan.

I hope you can do something Steve; we are loyal customers and trust that you will. We don't want to lose faith in Apple.

Thank you,
James Hallen
Representing more than 20,000 Canadian consumers.


The petition has created so much buzz, it's made the front of Yahoo Canada. Stats for iPhone Rate Relief Petitions Trending: Older & Average
Traction: 3,695 clicks in 336 w
Interest: > 3 minutes
Concept: IPhone Rate Relief Petitions
Related: 65 examples / 50 photos
Segment: Neutral, 18-55+
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