The Herschel Supply Co. SS12 Lookbook is Carefree and Nostalgic

By: Meghan Young - Feb 20, 2012
References: herschelsupply & hypebeast
Hitting the open road in a classic car with one’s significant other can only be made better by an arsenal of good-looking bags, which the Herschel Supply Co. SS12 lookbook shows beautifully. A carefree, nostalgic catalog, the warm afternoon light and refreshing spring air is made almost tangible to the reader.

The Herschel Supply Co. SS12 lookbook embraces the brand’s overall laid-back identity through romantically casual lifestyle shots. The chromatic canvas and nylon cordura-constructed packs with their tan leather details, gold zipper hardware and understated Herschel patchwork do have a sweet sophistication that is appropriate for youthful individuals.

Both old and new backpacks and bags are showcased throughout the Herschel Supply Co. SS12 lookbook.