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'Monocle Order' Unveils Its First Vending Machine for Sunglasses

By: Jen Chae - Published: Jul 10, 2013 • References: facebook and monocleorder
Because sunglasses are crucial when partying on a rooftop patio, New York-based spectacles company 'Monocle Order' placed its first vending machine in one of New York's most popular night clubs. The founder of Monocle Order realized many event-goers either forget their sunglasses at home or end up breaking them -- this is why Monocle Order decided to try out this new sales tactic. The idea blurs the line between luxurious and disposable, but it will be a very convenient service nevertheless.

The vending machine was custom-made by woodwork artisan Stefan Rurak. The credit card-operated system will be stocked with premium sunglasses in a variety of avant-garde styles, prices ranging from $50 to $150. Guests will be able to purchase premium brands like Ray-Ban and in-house label Blood and Tears.