Lara Atkinson's Fashion Pop Concept Makes Couture Edible

By: Laura McQuarrie - Published: Aug 20, 2013 • References: & thedieline
The 'Fashion Pop' concept by Lara Atkinson takes prints, colors, textures and themes from Spring/Summer 2013 designer collections and turns them into delectable popsicles.

Atkinson noticed a surge of popsicle sales and popsicle recipes at the same time Spring/Summer fashion shows were taking place and was inspired to turn an inexpensive icy treat into a high-end delicacy. Atkinson took inspiration from the "crunchy textures" of McQueen fashion and "Burberry's lickable metallics" to create popsicles that are truly decadent.

Beyond dressing up the edible parts of the Fashion Pops, Atkinson includes detailing on wooden popsicle sticks and wrappers. Alike a good outfit, these small details make the whole look. This fun concept merges the eye-catching designer creations with mouth-watering popsicles, which would definitely be a more affordable way to enjoy the latest runway fashions. Stats for Decadent Designer-Inspired Popsicles Trending: Older & Buzzing
Research: 15,153 clicks in 143 w
Interest: 2.4 minutes
Concept: Fashion Pop
Related: 56 examples / 43 photos
Segment: Females, 12-35
Comparison Set: 20 similar articles, including: diy thumbprint popsicles, delectable breakfast popsicles, and tongue depressor-like lighting.