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Canadian-Inspired Burgers

The WORKS Gourmet Burger Bistro's 'EH-MAZING' Collection is Patriotic

— July 9, 2019 — Business
The WORKS Gourmet Burger Bistro recently debuted its patriotism with its new 'EH-MAZING Canadian' collection of savory food. The collection includes three one-of-a-kind burgers and a deep-fried bacon appetizer that's perfect for meat-lovers.

The 'BACON ME CRAZY' appetizer includes fives strips of deep-fried bacon with Montreal steak spice atop a bed of lettuce and includes a delicious and flavorful Smokey BBQ sauce for dipping. The first of the savory burgers featured in the launch includes 'You Butter Believe It' with a butter tart burger, brie cheese, bacon, arugula, a walnut butter tart filling, and a golden O-ring. The second mouthwatering burger is the 'Jurassic Pork BBQ Bacon Burger' and boasts a beef patty, Montreal steak spice, deep-fried crispy bacon, cheddar cheese, leaf lettuce, and a Smokey BBQ sauce. The last burger to be debuted is the 'Tragically Maple' burger and has three strips of maple bacon, house-made maple bacon jam, Canadian cheese curds, bacon sticks, arugula, and bacon-roasted garlic aioli.

These delectable, Canadian-themed food options are available in all 27 locations of the WORKS Gourmet Burger Bistro.
Trend Themes
1. Canadian-inspired Burgers - Disruptive innovation opportunity: Develop a line of gourmet burgers inspired by different cultural cuisines.
2. Deep-fried Bacon Appetizers - Disruptive innovation opportunity: Explore unique and unconventional deep-fried appetizers using various seasonings and sauces.
3. Maple Bacon Flavors - Disruptive innovation opportunity: Incorporate maple bacon flavors in a range of food products beyond burgers, such as snacks, desserts, and beverages.
Industry Implications
1. Hospitality Industry - Disruptive innovation opportunity: Introduce Canadian-inspired menus in restaurants and hotels targeting international guests and locals looking for unique dining experiences.
2. Food and Beverage Industry - Disruptive innovation opportunity: Create a line of packaged deep-fried bacon appetizers for retail, catering, and online delivery services.
3. Fast Food Industry - Disruptive innovation opportunity: Collaborate with fast food chains to introduce limited-edition maple bacon-themed menu items targeting young and adventurous consumers.
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