What is the trend of species naming?

Allowing individuals or organizations to name new species as means for funding research, creating potential for new revenue streams for institutions.

What is the trend of celebrities and species naming?

Creating buzz and attention for species conservation efforts by allowing celebrities to name new species after themselves or loved ones.

What is the trend of crowdfunding conservation research?

Offering people the opportunity to name a new species as a way to raise money for conservation research is a creative and innovative form of crowdfunding.

What are the implications for the conservation industry?

Adding a naming component to conservation efforts can generate public interest and funding for research and conservation initiatives.

What are the implications for the higher education industry?

Institutions can use creative fundraising opportunities like species naming to generate revenue streams for research and foster community engagement.

What are the implications for the tourism industry?

Naming new species can become a tourist attraction, with individuals and organizations bidding on the opportunity to name a new species and possibly visit the location of the new species in the future.

Buying A New Species Name: Ego Research Funds at Purdue University

Buying A New Species Name

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Ego Research Funds at Purdue University

Going Like Sixty — December 9, 2008 — Social Good

References: chicagotribune

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If you can cough up enough cash, Purdue University will let you name a turtle or bat species. Harrison Ford did it and named a butterfly â€œGeorgiaâ€ after his daughter. Steven Colbert groused enough that he got a species named after him.

Trendhunteraraptor: Insatiable hunter/gatherer of the wily trends. Especially diligent and focused species known to lurk in the deep web.

The money Purdue University raises will support future research into new species.

Implications - The list of bidders has been an eclectic one, including amongst others: a gambling site that named a Bolivian monkey and Stephen Colbert giving a species his own name. Colbert came out on top getting to use his humorous ways to name the species Stephen Colbert.

Trend Themes

Species Naming — Allowing individuals or organizations to name new species as means for funding research, creating potential for new revenue streams for institutions.
Celebrities and Species Naming — Creating buzz and attention for species conservation efforts by allowing celebrities to name new species after themselves or loved ones.
Crowdfunding Conservation Research — Offering people the opportunity to name a new species as a way to raise money for conservation research is a creative and innovative form of crowdfunding.

Industry Implications

Conservation — Adding a naming component to conservation efforts can generate public interest and funding for research and conservation initiatives.
Higher Education — Institutions can use creative fundraising opportunities like species naming to generate revenue streams for research and foster community engagement.
Tourism — Naming new species can become a tourist attraction, with individuals and organizations bidding on the opportunity to name a new species and possibly visit the location of the new species in the future.

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