Los Angeles-based designer Durag Dev, known for creating the iconic 'Gucci Durag,' has launched a luxury streetwear brand called LVXWA. The new label will launch with 'Collection 000,' a concise capsule inspired by Dev's time in Japan.
Of course, the new collection prominently features Dev's now-famous clothing print -- a unique pattern inspired by his own full-body tattoos. More specifically, 'Collection 000' will consist of a wide range of items including pullover hoodies, knit sweaters, t-shirts, and sweatpants. According to Dev, all of the items are intended to deliver a “galactic punk” aesthetic inspired by edgy Japanese fashion and the patterns of the universe.
No doubt, the collection's highlight pieces are the draping two-piece uniforms, which arrive in black and white or black and red colorways.
Image Credit: LVXWA
Key Themes Behind This Trend
- Luxury Streetwear
- Luxury streetwear is becoming increasingly popular, creating an opportunity for designers to elevate streetwear into high fashion.
- Unique Clothing Prints
- Featuring unique prints on clothing, such as Dev's pattern inspired by tattoos, allows designers to bring a new level of art and personalization to their garments.
- Galactic Punk Aesthetic
- The incorporation of a 'galactic punk' aesthetic into fashion creates a new trend that plays with technology, space, and rebellion.
Where This Applies
- Fashion
- The fashion industry can benefit from incorporating the luxury streetwear trend and experimenting with unique prints and new aesthetics.
- Japanese Fashion
- The influence of Japanese fashion can be seen in LVXWA's 'Collection 000,' inviting designers to explore this market and incorporate its distinctive style in their designs.
- Tattoo Art
- Tattoo art can inspire fashion designers to create unique clothing prints that reflect the wearer's individuality and personal style.
