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Sandra WinnSandra Winn
423 Trends
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1,249 Comments

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Disturbing Sexist Ads Edit
Duncan Quinn Suit Campaign Depicts Strangled Woman


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This violent and sexist Duncan Quinn suit advertisement depicting a strangled and bloody half-naked woman lying on a car has been deemed by NY Mag as, “The most disturbing ad found in December 2008 fashion magazines.” I couldn’t agree more. 

The Duncan Quinn ad shows a smug looking man smirking and standing by a car while he holds a necktie around the dead body of a woman who is bleeding from the head, and wearing a bra and panties. 

While accusations of some advertisements are arguably sexist and violent, in part due to cultural differences, this one isn’t. The male actor featured in Quinn’s ad killed a woman and obviously enjoyed it; he represents a dominate male figure who is superior to women.

How, exactly, Duncan Quinn’s disgustingly violent, shocking and sexist ad showing a murdered woman on a car has anything to do with selling suits completely escapes me. 

I find this advertisement so appalling that if Quinn’s suits were being given away, I wouldn’t accept them.

We came across this in City and were immediately disturbed. Duncan Quinn makes bespoke suits, but who's looking at that when the woman looks like she was drugged and dragged to the woods for strangling? (nymag)

References:  nymag

Filed In:  business marketing print retail






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FOUR WAYS TO REACT: vote, favorite, add more examples of Disturbing Sexist Ads or comment about Duncan Quinn Suit Campaign Depicts Strangled Woman.

Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments
Oh the memories. Good one Sandra. This was featured on TH & removed thanks to an asshole blogger who didn't want his precious article sourced. Glad it made it to NY mag and now it can be in TH.
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments 0
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments
Thanks Ayman. Is this older than December 2008? Or, has this ad been used in more magazines than one? I don't understand why any blogger wouldn't want the traffic to their site that would come by way of TH...how weird!
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments 0
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments
Yes very weird, it's not like we didn't credit and link back to him. In any case, he does not own the ad, and eventually they come out. About the date, yeah, we first featured it early 2008, I am not sure, maybe around April or May. It was brand new, so we couldnt find other sources. Now its being published in more and more magazines. And yeah, ofcourse ads get featured in many many magazines!
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments 0
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments
Excuse my "duh" moment regarding the appearance in other magazines, lol. Although definitely worth writing about, I may get the 'too old' axe on this article. :-(
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments 0
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments
Don't worry Sandra, it's not too old. Stuff within a year is surely not old.
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments 0
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments
You may wanna replace some of the 'shocking' related with 'sexist', which is more related. Shocking is also related, but in general. Since we have trends about being sexist, it would be more valuable to your trend.
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments 0
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments
Danka! :-)
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments 0
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments
I personally figured it's an act of strangling as in the sexual act where one almost strangles the other, but I didn't think the woman is dead. I guess its open to interpretation. I didn't think there was any blood. Don't get me wrong, its very sexist, I just didnt think it was murderous.
Ayman Helweh on Dec 31, 08  2,236 Trends   2,641 Comments 0
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments
You're right, it's open to interpretation. To me, she is limp, lifeless and it looks like blood coming from her head on the hood. However, it is black and white -- maybe it's water? Although it isn't anywhere else.
Sandra Winn on Dec 31, 08  423 Trends   1,249 Comments 0


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Disturbing Sexist Ads