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Armpit Pampering Edit
Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits

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Armpit Pampering
Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits
Armpit Pampering - Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits (VIDEO) 2
Armpit Pampering - Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits (VIDEO) 3
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Armpit Pampering - Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits (VIDEO)
Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits
 Published: Oct 15, 09
Comments: 2 Views: 1,420

To launch their new Dove Ultimate Visibly Smooth anti-perspirant Dove created the PitiCure. The Dove PitiCure is to your underarms as a manicure is to your fingers. It consists of a simple four-step process that cleans and moisturizes your underarms and care for a normally neglected area.

Dove created the PitiCure to help raise awareness to the moisturizing needs of every body part. The PitiCure consists of a hand massage, elbow exfoliation, underarm cleaning and exfoliation, application of moisturizer, and finally a full arm massage. Unfortunately, PitiCures only accompany the promotion of Dove products. Dove created the PitiCure in an easy to follow at-home format as well, but we think this would be a novel and welcome addition to underarm hair removal treatments at spas.

References:  newdeofromdove, teenvogue

Filed In:  anti perspirant,  armpit,  cosmetics,  created,  dove,  dove created the piticure,  fashion,  health,  interactive,  lifestyle,  marketing,  piticure,  underarm,  visibly smooth






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Reactions
FOUR WAYS TO REACT: vote, favorite, add more examples of Armpit Pampering or comment about Dove Creates the 'Piticure' to Soothe Irritated and Neglected Pits.

Katherine Vong on Oct 16, 09  830 Trends   201 Comments
I think it would be awkward for someone to massage my armpits! Not to mention really ticklish.
Katherine Vong on Oct 16, 09  830 Trends   201 Comments 0
Waxing Guru on Oct 16, 09  0 Trends   1 Comments
Try Parissa Azulene oil to soothe underarms. It comes in a spray format, is all natural and only costs about $8 at Target
Waxing Guru on Oct 16, 09  0 Trends   1 Comments 0


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Armpit Pampering