LEGO Lipstick

Dee & Ricky Channel Chanel in Their Latest Limited-Edition Brooch

Twin designing duo Dee & Ricky have turned even the likes of Kanye West on to their toy-inspired accessories, and their newest creation will attract fashionistas everywhere. The Limited Edition Chanel Lipstick LEGO brooch is a perfect mock-up of Chanel's iconic Rouge lipstick, complete with the classic interlocking C logo.

The Dee & Ricky Chanel brooch is $65, but with only 50 made, those interested have to personally contact Dee & Ricky via e-mail for a shot at owning one. Mixing LEGO, lapel pins and luxury makes the Dee & Ricky Chanel brooch a guaranteed statement piece.

Toy-inspired Accessories
Opportunities to create limited edition toy-inspired accessories could attract a hip and fun-loving consumer base.
Luxury Lapel Pins
Creating luxury lapel pins, such as Dee & Ricky's Chanel brooch, could become a new category of fashion accessories that target high-income consumers.
Limited Edition Products
Creating limited edition products with bespoke designs and a unique brand story could help create cult-like followings among consumers.

Where This Applies

Fashion Accessories
Existing fashion accessory brands should consider partnering with designers that have a unique perspective on consumer wants, like the Toy-Inspired accessories created by Dee & Ricky.
Luxury Fashion
Luxury fashion brands should consider investing in creating limited edition products to create an exclusive experience for high-income consumers.
Customized Products
Creating customized products that are tailored to a niche consumer base could help companies forge deeper connections with their customers.
SCORE
5.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 97%
Freshness 8%

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