Campbell's Lets You Make Suggestions

By: TopDog - Published: Apr 1, 2009 • References: campbellsoupcompany & businesswire
Big name retailers are once again proving the power of social media. The Campbell Soup Company recently announced its interest in obtaining new recipes via the web at

Founded in 1869, it is the company’s attempt at generating new ideas from its target consumers. Campbell’s has assembled a team to evaluate and sift through ideas.

The Campbell Soup Company is just one of the many colossus corporations currently seeking advice through consumer feedback as this pervasive trend continues to dominate. Stats for Crowdsourcing Company Recipes Trending: Older & Mild
Research: 5,960 clicks in 373 w
Interest: 4 minutes
Concept: Crowdsourcing Company Recipes
Related: 83 examples / 64 photos
Segment: Neutral, 18-35
Comparison Set: 30 similar articles, including: diy exotic meals, crowdsourced car designs, and crowdsourced furniture designs.