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Color Changing Car

Nissan Paramagnetic Paint Coat

— November 13, 2007 — Autos
With the flick of a switch, the color of this Nissan will change to match your mood or your outfit. The designers and engineers have worked out a way to rearrange the molecules in the paint so that when an electric current passes through them, the eyes perceive a different color. The colors can be controlled by the drivers. Since it requires electricity, the default color is white. The car can only change color when it is on.

Implications - The new paint coating is called "paramagnetic" and features iron oxide particles. Scientists have discovered that by using this type of paint coating a very wide array of colors can be chosen by the driver.
Trend Themes
1. Color Changing Cars - Opportunity for car manufacturers to incorporate paramagnetic paint technology into their vehicles, allowing drivers to change the color of their cars at will.
2. Paramagnetic Paint Coating - Potential for paint manufacturers to develop and market paramagnetic paint coating products for various applications beyond cars, such as furniture, electronics, and fashion accessories.
3. Electronically Controlled Color Perception - Opportunity for technology companies to explore advancements in electronically controlled color perception, opening doors for innovative applications in display technologies, lighting, and fashion.
Industry Implications
1. Automotive - The automotive industry can embrace the trend of color changing cars and offer customers the ability to personalize their vehicles with dynamic paint options.
2. Paint and Coatings - The paint and coatings industry can tap into the demand for paramagnetic paint coating products and create a new revenue stream by catering to diverse markets beyond automotive.
3. Technology - The technology industry can explore opportunities in electronically controlled color perception and develop innovative solutions for various sectors, including displays, lighting, and fashion.
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