Anyone who knows anything real estate knows there is a lot of earning potential in commissions. Brokers for Charity facilitates the connection between realtors who want to use their earnings to make a difference with nonprofit organizations who can benefit from their support.
Brokers for Charity works with residential and commercial real estate agents and brokers in the United States and Canada who want to donate 10% of their commission each time they close a deal.
"Brokers for Charity® was inspired by the idea that a consumer's everyday purchases could contribute to a larger cause, and make an impact on our world," the website explains. "It is the concept behind the 'Newman's Own®' brand of products that the late actor Paul Newman launched years ago. The humanitarian and singer Bono's "Red™ Brand" of products are a more recent example, benefitting programs in Africa targeted at eliminating AIDS. There are many more out there, but there can never be enough."
The company lets those purchasing the real estate decide which 501(c)(3) they would like to benefit as a result of the deal, allowing the customer to be even more involved in the giving process.
Contact Information
Brokers for Charity website
Brokers for Charity on Twitter
Brokers for Charity on Facebook
What Makes This Trend Stand Out
- Real Estate Philanthropy
- Opportunity to integrate giving back into real estate transactions by donating a portion of commissions to nonprofit organizations.
- Consumer-driven Donations
- Empowering consumers to choose which nonprofits benefit from their real estate transactions.
- Inspired by Successful Brands
- Taking inspiration from brands like Newman's Own and Bono's Red Brand to create a philanthropic real estate model.
Sectors Adopting This
- Real Estate
- Real estate agents and brokers can use their commissions to make a social impact.
- Nonprofit/charitable Organizations
- Connects realtors to various nonprofit organizations, providing additional funding sources for their causes.
- Consumer Goods
- Brands like Newman's Own and Red Brand have successfully integrated philanthropy into consumer goods, providing an opportunity for similar models in the real estate industry.
