Bentley is an automotive company that is world renowned for its luxury vehicles, so it only makes sense that this debonair company hooked up with Pankhurst to create these luxurious barber chairs for their men's salon.
Similar to Bentley's high class inclinations, Pankhurst is a luxury men's lifestyle brand and so the collaboration between these two suave companies is a no-brainer. Bentley and Pankhurst teamed up to create an incredibly fancy salon for men in London that sees both companies pulling their styles together to create a new standard for grooming chic.
But the most eye-catching feature of this men's grooming salon is undoubtedly its stylish barber chairs. Reupholstered in Bentley car leathers and embroidered with Pankhurst and Bentley logos, these six barber chairs provide comfy and stylish ways to get groomed.
Key Themes Behind This Trend
- Luxury Men's Grooming
- The collaboration between Bentley and Pankhurst to create luxurious barber chairs showcases the trend of luxury men's grooming experiences.
- Brand Collaborations
- The partnership between Bentley and Pankhurst highlights the trend of brand collaborations in creating high-end products and services.
- Incorporating Automotive Design
- The use of Bentley car leathers and logos on the barber chairs demonstrates the trend of incorporating automotive design into other industries.
Where This Applies
- Luxury Men's Salon
- The collaboration between Bentley and Pankhurst presents disruptive innovation opportunities in the luxury men's salon industry, where combining automotive and grooming elements can create exclusive experiences.
- Automotive
- The use of Bentley car leathers and branding in the barber chairs opens up disruptive innovation opportunities in the automotive industry to expand their brand into different sectors.
- Luxury Lifestyle
- Bentley and Pankhurst's collaboration offers disruptive innovation opportunities in the luxury lifestyle industry, merging fashion, grooming, and automotive elements to target affluent consumers.
