Booking.com Created the 'Avo-Condo' to Appeal to Avocado Lovers
Laura McQuarrie — July 29, 2019 — Marketing
Booking.com, which commonly appeals to those who love food and drinks by creating rental cottages out of chocolate and setting up wine-themed glamping experiences, recently launched a new kind of accommodation for National Avocado Day called the Avo-Condo.
While avocado lovers are now able to frequent entire restaurants, festivals and selfie-friendly exhibits that are entirely devoted to the green fruit, this unique "condo" offers the perfect place to spend an unforgettable night in Sydney, Australia with views of the Sydney Harbor Bridge and the Sydney Opera House. Within the avocado-shaped camper, guests will find plenty of avocado-themed furniture and decor, plus a bag full of even more appropriately themed treats.
The exclusive Avo-Condo will only be available for two nights, just in time for National Avocado Day celebrations.
While avocado lovers are now able to frequent entire restaurants, festivals and selfie-friendly exhibits that are entirely devoted to the green fruit, this unique "condo" offers the perfect place to spend an unforgettable night in Sydney, Australia with views of the Sydney Harbor Bridge and the Sydney Opera House. Within the avocado-shaped camper, guests will find plenty of avocado-themed furniture and decor, plus a bag full of even more appropriately themed treats.
The exclusive Avo-Condo will only be available for two nights, just in time for National Avocado Day celebrations.
Trend Themes
1. Avocado-themed Accommodations - Opportunity for businesses to create unique and experiential accommodations centered around a specific theme.
2. Food-themed Rentals - Creating rental spaces that cater to specific food and drink preferences can attract a niche market of enthusiasts.
3. Pop-up Accommodation Experiences - Offering limited-time accommodation experiences can generate excitement and exclusivity among potential guests.
Industry Implications
1. Hospitality - Hotels and rental platforms can explore themed accommodations to attract and engage guests.
2. Event Planning and Tourism - Companies can incorporate food and drink-themed rentals as part of their offerings to enhance customer experiences.
3. Marketing and Branding - Creating unique and limited-time accommodations can be used as a marketing tool to generate buzz and promote a brand or event.
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