Keiichi Matsuda's 'Augmented (hyper)Reality' Glimpses the Future
The Augmented (hyper)Reality video by Keiichi Matsuda is a must-see video with regards to the link between consumerism and architecture in the near future. That seems like a mouthful of hype, but watch his innovative video which features pop-up style advertising integrated into everyday life.
Keiichi Matsuda's Augmented (hyper)Reality video may only represent one man's vision of the future, but with voracious capitalism and the fast-paced advancements in augmented reality, can he be far off?
Keiichi Matsuda's Augmented (hyper)Reality video may only represent one man's vision of the future, but with voracious capitalism and the fast-paced advancements in augmented reality, can he be far off?
Implications - This clip that was created by Matsuda as part of the completion of his Masters program is the epitome of augmented reality. This vision of a futuristic world is soon to become a part of society and the ways people interact with one another.







