Alexander McQueen has designed a suggestive and somehow astonishing sculpture within his collaboration with Puma.
The huge "Bones", made of glass fiber and steel, has been inspired by the skeleton structure of both a puma and a man.
Is it a museum piece? No, it's an amazing exhibitor structure realized just for the most exclusive stores (since last week there is one in Antonioli store in Milan) to expose McQueen/Puma SS 2008 styilish shoes collection.
The bone theme that inspired several shoes, i.e. "anatomical bone" is emphasized by this quaint creation.
Cool merchandising, isn't it?
What's Driving This Trend
- Bones-inspired Designs
- Opportunity for artists and designers to create unique products inspired by skeletal structures.
- Experiential Exhibitors
- Potential for brands to create immersive and visually striking exhibition structures to showcase their products.
- Collaborative Artistic Ventures
- Growing trend of artists partnering with brands to create unique and customized products.
Who This Affects Most
- Fashion Retail
- Fashion retailers can capitalize on the trend of creating visually impactful in-store displays and merchandise presentations.
- Art and Design
- Artists and designers can explore collaborations with brands to create innovative and visually captivating products and installations.
- Luxury Goods
- Luxury brands can leverage unique exhibition structures and customized products to create exclusive and immersive shopping experiences.
