Katie Holmes for the Ann Taylor Spring/Summer 2011 Campaign

By: Chalaine Mantha - Published: Feb 16, 2011   Updated: Jun 7 2011 • References: anntaylor & sassisamblog
Katie Holmes is the new face for the Ann Taylor Spring/Summer 2011 campaign which was photographed by Tom Munro. Ann Taylor also features a behind-the-scenes video of the Katie Holmes photoshoot.

The campaign is incredibly pretty, filled with fresh spring flowers and blossoming trees. The Ann Taylor Spring/Summer 2011 campaign features dark-blue suits, military-green jackets, camel trenchcoats and a little bit of lace.

Implications - With society moving at a fast-paced rate, fashion companies are looking for ways to gain attention to sell their products. This nature-filled, delicate color fashion campaign demonstrates how consumers are looking for a way to escape hectic lifestyles and experience the outdoors. Businesses looking to develop their products should consider incorporating naturalistic elements to enhance their selling power. Stats for Blossoming Spring Fashion (UPDATE) Trending: Older & Warm
Research: 14,965 clicks in 275 w
Interest: 4 minutes
Concept: Ann Taylor Spring/Summer 2011 Campaign
Related: 113 examples / 87 photos
Segment: Females, 18-55
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