For those with a love of vintage automobiles and some pretty deep pockets, this 1965 Mercer Cobra Roadster is sure to pique your interest. This stunning copper car was designed by the famous American automobile designer, Virgil M. Exner and is about to go up for auction in Monterey, California.
If you find yourself looking at the pictures of this stunning 1965 Mercer Cobra Roadster keep in mind it can be yours for an estimated $800,000 to $1.2 million. This ride was designed to showcase the use of copper and brass in an automotive design, and will truly be a show-stopping prized possession for whoever is lucky enough to own it.
Implications - Many consumers continue to favor vintage, repurposed finds. Companies who take older products that were built to last and restore them will likely find these products instantly attain an aura of quality and value to perspective consumers.
Stats for $1.2 Million Copper Cars
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Concept: 1965 Mercer Cobra Roadster
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Segment: Males, 18-35
Comparison Set: 31 similar articles, including: split personality retro cars, vintage car couches, and retooled hot rods.
$1.2 Million Copper Cars
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