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Marketing Your Bad Traits Edit
'Hans Brinker Budget Hotel in Amsterdam' Reveals Advertising Secrets

'Hans Brinker Budget Hotel in Amsterdam' Reveals Advertising Secrets

The worst hotel in the world, the Hans Brinker Budget Hotel in Amsterdam, is proud of its poor image. So proud of it, they have run an ad campaign for 15 years bragging about the lack of, well, everything.

If you want to advertise your world’s worst something-or-other, you’ll want to browse through the book that covers the campaign from Kessels Kramer for the Hans Brinker Budget Hotel.

Filed In: books, branding, business, commercials, marketing, print

Mar 26, 09 - 7,264 Views

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Reactions

THREE WAYS TO REACT: vote, favorite or comment about Marketing Your Bad Traits.

Favorited by Jeremy Gutsche on Mar 26, 09

Jeremy Gutsche on Mar 26, 09 1,690 Trends 2,642 Comments

+2[show]

Hahaha! This is brilliant.

Jeremy Gutsche on Mar 26, 09 1,690 Trends 2,642 Comments +2

Favorited by Hjortur on Mar 26, 09

Hjortur on Mar 26, 09 82 Trends 120 Comments

+2[show]

I like the positive attitude :) Great marketing. If you ain't got it, flaunt it ;)

Hjortur on Mar 26, 09 82 Trends 120 Comments +2

Jeremy Gutsche on May 21, 09 1,690 Trends 2,642 Comments

+2[show]

I wish I could favorite this again, because it's really quite good.

Jeremy Gutsche on May 21, 09 1,690 Trends 2,642 Comments +2

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Marketing Your Bad Traits Edit 'Hans Brinker Budget Hotel in Amsterdam' Reveals Advertising Secrets

Bizarre Themed Hotel Rooms

Zero Star Hotels

Eco-Friendly Hotels for Oenophiles

Rockstar Hotels

Fashion Before Passion

Publicizing Hotel Cleanliness

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Marketing Your Bad Traits Edit
'Hans Brinker Budget Hotel in Amsterdam' Reveals Advertising Secrets