The Optimal Vision Color Contact Lenses are not meant to be used for cosmetic purposes and they wont give your irises a new look. These colored contacts actually shade your eyes from to hot, smoldering rays of the sun.
Optimal Vision Color Contacts can turn shades of green, yellow, red, and grey to help protect your eyes from the sun. They are a pretty ingenious idea, especially for people who don’t want to spend their money on prescription sunglasses.
Key Themes Behind This Trend
- Sun-shading Contacts
- A trend of protective contact lenses that shade the eyes from the sun, disrupting the sunglass industry.
- Functional Contact Lenses
- A trend towards contact lenses that serve a functional purpose beyond vision correction, creating opportunities for innovative applications.
- Non-cosmetic Color Contacts
- A trend towards colored contact lenses that are not used for purely cosmetic reasons, opening up new markets and use cases.
Where This Applies
- Eyewear
- The eyewear industry can take advantage of sun-shading contact lenses to offer a new type of product to consumers.
- Medical Devices
- The functional aspect of these contact lenses can lead to more innovation in the medical device industry.
- Outdoor Recreation
- The outdoor recreation industry can benefit from sun-shading contacts by offering a new way to protect eyes during outdoor activities.
