What is it about Redbull and their crazy promotions?
Have you heard about Flugtag (pronounced floog-tag)? It's the latest promotion from those crazy kids at the Redbull company who seem to always come up with the fastest, hardest, most ridiculous ‘sports’ to promote the Redbull brand.
For Flugtag, a team of everyday people (yes, just like you) get together to build human-powered flying machines and pilot them off a 22 foot tower.
How do you win? Putting on a good show and traveling the furthest before splashing down with style into the water below help you to rank at the top.
Redbull may not give you wings, but it sure brings out the crazy in you!
What’s next? Skateboarding off the grand canyon?
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
POPULARITY
Popularity 68%
Activity 90%
Freshness 8%
