In secondary and post secondary school, the varsity sports jacket was a staple item in any sports jock's closet. This season, the sports jacket has taken on a new stylish meaning that doesn't require you to be on the basketball team to sport.
Many may believe that these jackets are reserved for the boys, but there are many equally viable options for the ladies. Dressed up or down, there are limitless possibilities for this urban chic look. Mixing sporty classics with more dressy pieces is one idea that provides you with a look that effortlessly balances tomboy and girly.
Whether wearing the jacket around the halls of school or on the street, the varsity sports jacket is an effortless classic that will never go out of style.
SCORE
5.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
POPULARITY
Popularity 76%
Activity 80%
Freshness 8%
