The Tse Fall 2012 campaign focuses on the type of night every girl craves during the winter season. Cozy and serene, this heart-warming feeling is made possible thanks to the cashmere fashion offered by the American brand. Although the label also offers knits and wovens in fine wools, silks, cottons and other innovative blends, it is known for its cashmere selects.
Lensed by photographer Yelena Yemchuk, the Tse Fall 2012 campaign stars model Guinevere van Seenus. The blonde beauty is a serene vision in soft sweaters. Shot completely in black and white, there is an angelic quality to the bright images. Outfitted in knitwear by stylist Sabina Schreder, the American beauty's relaxed look was perfected with soft waves by hairstylist Akki Shirakawa and a flawless face by makeup artist Romy Soleimani.
Key Themes Behind This Trend
- Cashmere Fashion
- Opportunity for innovative blends and new designs in cashmere clothing.
- Serene Fashion Ads
- Opportunity to create peaceful and calming advertising campaigns.
- Fine Wools and Silks
- Opportunity to explore new blends and textures in wool and silk garments.
Where This Applies
- Fashion
- Fashion brands can explore innovative blends and designs in cashmere clothing.
- Photography
- Photographers can create serene and angelic fashion campaigns.
- Beauty
- Makeup and hairstylists can create relaxed and flawless looks for fashion advertisements.
