Simone Legno has created the tokidoki Barbie Doll, which is the first ever tattooed Barbie doll, surely to the outrage of many conservative parents around the world. The doll wears leopard-print leggings and a skull and crossbones sweater (okay, the skull is replaced with a heart, but nonetheless), and has tattoos visibly covering her chest, poking out from underneath her shirt.
"Tokidoki Barbie doll is always ready for cutting-edge fashion!" says the description on the website. "This funky fashionista features trendy tattoos and a pink bob. With cactus friend, Bastardino, by her side, she’s ready for fun in fashion-forward form!"
The tokidoki Barbie Doll is essentially harmless and actually quite cute, but it will more than likely stir up some commotion and objections in conservative parents everywhere.
What Makes This Trend Stand Out
- Tattooed Dolls
- Opportunity to create a new market segment of dolls that cater to individuals who embrace tattoos and alternative fashion.
- Alternative Fashion
- Chance for fashion brands to incorporate edgy and unconventional styles into their product lines, appealing to consumers seeking non-traditional fashion choices.
- Controversial Toys
- Potential for companies to develop toys that challenge societal norms and provoke discussions around topics like body image and self-expression.
Sectors Adopting This
- Toy Manufacturing
- Toy manufacturers can explore the market for dolls that feature tattoos and alternative fashion, catering to consumers looking for unique and diverse toy options.
- Fashion and Apparel
- Fashion brands can embrace alternative styles and expand their offerings to include edgier designs, attracting a new customer base interested in unconventional fashion.
- Parenting and Childcare
- Opportunity for parenting and childcare industries to create educational resources and tools for parents to navigate discussions about body image, self-expression, and societal norms with their children.
