If you can’t get enough of hipster culture, or you’re just a video game artwork junkie, be sure to check out this ‘The Legend of Hipsters.’ Watch as classic video game icons Link, Ganondorf and Zelda get transformed into PBR-drinking V-neck wearers in this collection of images that are as humorous as they are impressive.
‘The Legend of Hipsters’ was drawn by deviantART user Dan Jones and he’s got the characters’ likeness as well as cliched hipster apparel down pat. Who knew Zelda’s elf hat would totally be suitable on a mannequin of an Urban Outfitters store?
Implications - Consumers respond favorably to pop culture re-imaginings because it satiates their desire for new content while giving them material they're already familiar with. Corporations may similarly re-image their products as a publicity stunt in order to reinvigorate consumer interest in a a company's wares.
Key Themes Behind This Trend
- Pop Culture Re-imaginings
- There is an opportunity for businesses to create pop culture re-imagined content to satisfy their audience's desire for new content while still preserving familiarity.
- Hipster Culture
- Businesses can explore the opportunities that hipster culture presents, such as targeting this demographic through advertising or incorporating hipster fashion trends into their products.
- Humorous Artwork
- Creating humorous and impressive artwork can draw in audiences and increase consumer interest in a company's products or services.
Where This Applies
- Gaming
- Gaming companies can explore creating pop culture re-imagined content to satisfy their audience's desire for new content while still preserving familiarity.
- Fashion
- Fashion companies can explore incorporating hipster fashion trends into their products and marketing to target this demographic.
- Advertising
- Ad agencies can explore creating humorous and impressive artwork to draw in audiences and increase consumer interest in their clients' products or services.
