For 'Swell Season' in GQ, Mark Salling of 'Glee' goes from the stage to the sun and sand of the beach. Salling's relaxed demeanor in this surf-inspired spread is a departure from the bad-boy-turned-glee-club character he plays on TV.
'Swell Season' in GQ features surfboards and bronzed beach bodies accompanying fashions by ACNE, Gap, American Apparel, Burkman Bros. and Loomstate. Word is that Mark Salling's role on 'Glee' is not too far of a stretch from reality, as Salling was an aspiring musician prior to landing his TV gig.
What Makes This Trend Stand Out
- Surf-inspired Fashion
- There is a disruptive innovation opportunity in creating eco-friendly yet stylish clothing for surf enthusiasts.
- Celebrity Branding
- There is a disruptive innovation opportunity for celebrities to launch their own clothing lines or partner with existing ones.
- Crossover Entertainment
- There is a disruptive innovation opportunity for TV networks to collaborate with fashion brands for unique photo shoots and product placements.
Sectors Adopting This
- Fashion Industry
- The fashion industry has a disruptive innovation opportunity to explore eco-friendly production methods.
- Entertainment Industry
- The entertainment industry has a disruptive innovation opportunity to partner with fashion companies for unique collaborations.
- Sportswear Industry
- The sportswear industry has a disruptive innovation opportunity to create durable and eco-friendly surfwear.
