Creepy Animated Look Books

The SSENSE Reed and Rader Editorial Deserves a Second Glance

The SSENSE Reed and Rader editorial gives off an eerie vibe, with blinking prints that would make anyone uncomfortable. These animated stop-motion photos change up the classic still shot, infusing multiple shots into one.

Styled by Aki Maesato, with hair by Saya Hughes and makeup by Katie Mellinger, this statement-making spread definitely presented the skills of photographers Pamela Reed and Matthew Rader. Click the source link for more from the creepily-animated SSENSE Reed and Rader editorial.

Animated Look Books
The fusion of animation and fashion photography in look books provides an innovative way to capture attention and create memorable visuals.
Stop-motion Photography
Using stop-motion techniques in photography allows for dynamic storytelling and adds a unique touch to visual content.
Multimedia Fashion Editorials
Incorporating multiple shots into one animated editorial creates a visually engaging experience that challenges traditional still photography.

Where This Applies

Fashion and Apparel
The fashion industry can leverage animated look books to showcase collections and create immersive brand experiences.
Photography and Visual Media
Stop-motion photography opens up new creative possibilities and can be applied in various visual media projects, such as advertisements and music videos.
Digital Marketing and Advertising
Brands can utilize multimedia fashion editorials as part of their marketing campaigns to stand out in a visually saturated digital landscape.
SCORE
1.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 34%
Activity 9%
Freshness 8%

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