Silly Couture Captures

Shape Up by Luke Irons Encourages Fun with Haute Fashion

There's absolutely nothing stuffy about this collection of couture fashion photos. Considering the high quality of the retro garments in Shape Up by Luke Irons, there is an engaging casual attitude present in every single picture.

First of all, the styling by Jillian Davison was executed quite unconventionally and involves the pairing of very different but equally bold items in a way that looks incredibly fitting. Oversized orange kimonos and golden cocoon coats have been glammed up even more with lovable bug-eyed sunglasses in Harper's Bazaar Australia. A de Stijl shift dress is excited with a spiky wig and a pleated trench coat is accessorized with an equestrian headpiece. Jemma Baines wears the metallics, the colors and the gorgeous graphic patterns with a perky performance in Shape Up by Luke Irons.

Unconventional Styling
Opportunities for fashion designers to push the boundaries of traditional styling and pairing in haute fashion.
Bold Accessories
Opportunities for accessory designers to create unique and eye-catching pieces that add an extra pop to high-quality garments.
Graphic Patterns
Opportunities for graphic designers to collaborate with fashion designers to incorporate bold and striking prints into haute couture.

Where This Applies

Fashion Design
Opportunities for fashion designers to showcase bolder and more unconventional designs in haute fashion.
Accessory Design
Opportunities for accessory designers to create statement pieces that complement and enhance haute couture garments.
Graphic Design
Opportunities for graphic designers to collaborate with fashion designers to incorporate bold and eye-catching prints into haute couture fashion.
SCORE
5.2 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 86%
Activity 62%
Freshness 8%

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