The Remy Ryan Wallflower Magazine editorial for its first issue strays away from morbid black fashion. The long-haired model sports a bright red dress, a lacy white frock and a glittering gold shawl. The wardrobe is a far cry from funeralwear, while the graveyard setting still portrays an ethereal vibe.
Shot by photographer Ann He, the images in the Remy Ryan Wallflower Magazine shoot are naturally beautiful.
Implications - The juxtaposition of flirty and girly fashion with a stereotypically morbid cemetery implies that people are taking death less seriously. Consumers may be coming to terms with their own death, as well as exploring fantasies related to the ghostly world. Other brands can use morbid themes to intrigue consumers and put a lighthearted spin on what is typically deemed fearful.
What Makes This Trend Stand Out
- Morbid Fashion
- The trend of using morbid themes for fashion shoots is putting a lighthearted spin on what is typically deemed fearful.
- Exploring Fantasies
- Consumers may be exploring fantasies related to the ghostly world, as seen in the Remy Ryan Wallflower editorial.
- Acceptance of Death
- The use of bright and flirty fashion in graveyard settings implies that consumers are taking death less seriously and coming to terms with their own mortality.
Sectors Adopting This
- Fashion Industry
- The fashion industry can use morbid themes and graveyard settings to attract consumers and create a unique selling point.
- Photography Industry
- The photography industry can cater to the rising demand of cemetery photoshoots and offer creative options for clients who are open to exploring the morbid side of art.
- Funeral Industry
- The funeral industry can create alternative funeral arrangements that cater to customers with a sense of humor or a desire to celebrate life instead of mourning death.
