Crowdsourced product development site Quirky has just made its fresh-out-of-development Quirky Cloak iPad case available for presale orders.
The site describes the Quirky Cloak iPad case as being made of non-slip rubber, and features a hinged protective cover. The case also doubles as a stand for the iPad that works in both portrait and landscape orientations.
If you aren’t familiar with how Quirky works, it’s important to realize that the Quirky Cloak doesn’t actually exist yet, and in fact, may change somewhat by the time the first production models roll off the line. In exchange for their early commitment, presale buyers get a discounted price ($36 USD instead of the $42 that it will cost eventually), and free shipping.
What Makes This Trend Stand Out
- Crowdsourced Product Development
- Quirky's success proves that brands can benefit from the creativity of the crowd in creating new products.
- Multi-functional Tech Accessories
- With the Quirky Cloak iPad case doubling as both a protective case and a stand for the iPad, there's potential for an entire line of multi-functional tech accessories that add value to the user experience.
- Personalized Tech Accessories
- Crowdsourcing allows for personalized and customizable tech accessories, catering to specific preferences and needs of individual users. Quirky could continue to tap into this market of personalized tech products.
Sectors Adopting This
- Technology
- The tech industry can benefit from crowdsourced product development, as seen with the Quirky Cloak iPad case.
- Consumer Goods
- The success of Quirky's crowdsourcing model could potentially disrupt the traditional product development process in the consumer goods industry.
- Retail
- With the rise of personalized and customizable tech accessories, traditional retail may need to adapt and offer more personalized options to keep up with consumers' changing needs and preferences.
