Blurred Pedestrian Editorials

Anja Rubik Walks Moonlit Streets for Pleine Lune in Vogue Paris

Model Anja Rubik is a study in cosmopolitan sophistication for Pleine Lune in Vogue Paris. Photographer Mikael Jansson captured Rubik walking down moonlit streets in couture gowns and menswear-inspired suits and separates from the fashion houses of Lanvin, Louis Vuitton and Gucci.

The editorial's title translates to "Full Moon," which is an especially appropriate choice for such a gritty yet romantic photo shoot. Jansson used blurring techniques judiciously throughout the pictorial, adding drama, movement and a touch of whimsy. Jansson also juxtaposes Rubik's feminine and masculine looks by capturing the former in full color and the latter in black and white.

Anastasia Barbieri is the stylist behind Pleine Lune in Vogue Paris. The fashion editorial appears in the magazine's May issue.

Cosmopolitan Sophistication
Opportunity for fashion brands to create collections that mix couture gowns with menswear-inspired suits and separates.
Blurring Techniques
Potential for photographers to use blurring techniques to add drama, movement, and whimsy to their photo shoots.
Feminine-masculine Juxtaposition
Chance for designers to explore the contrast between feminine and masculine looks by using color and black and white photography.

Sectors Adopting This

Fashion
Fashion brands can take inspiration from the editorial to create collections that represent cosmopolitan sophistication.
Photography
Photographers can experiment with blurring techniques to enhance the visual impact of their work.
Magazine Publishing
Magazines can feature editorial spreads that explore the juxtaposition of feminine and masculine aesthetics.
SCORE
4.9 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 88%
Activity 51%
Freshness 8%

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