USPC's 'Pedale Playing Cards' introduce an artistically stacked 52+ deck. Each playing card features an ornate illustration, displaying intricate pictures of royalty figures and animals on the sides of the kings, queens and aces.
Standard card designs have persisted for quite some time. While they have displayed remarkable staying power, designers have reinterpreted this standard, imbuing the paper-based sets with creative images. This shift is arresting for players who have become accustomed to pervasive playing card norm.
The Pedale Playing Cards are being marketed on Kickstarter. USPC has been quite successful on the site where it has already amassed 3,000 backers. The product will be officially released come December, a target date that has only been reinforced by the $100,000+ pledge dollars.
Key Themes Behind This Trend
- Artistic Poker Cards
- The trend of reinterpreting classic poker cards with artistic illustrations presents an opportunity to disrupt the traditional playing card market with unique and visually appealing designs.
- Crowdfunding for Playing Cards
- As demonstrated by the success of USPC on Kickstarter, crowdfunding presents a disruptive opportunity for playing card companies to gain financial support and connect with their target audiences.
- Customizable Playing Cards
- Allowing customers to create and customize their own playing cards through online platforms presents an opportunity to disrupt the playing card market with unique and personalized designs.
Where This Applies
- Gaming Industry
- Incorporating unique and visually appealing playing cards into various types of games presents an opportunity to disrupt the gaming industry and create new and engaging experiences for players.
- Art Industry
- Collaborating with artists to create limited edition playing cards featuring their artwork presents a disruptive opportunity for the art industry to reach new audiences and showcase their work in a new format.
- Promotional Products Industry
- Offering customizable playing cards as branded or promotional products presents a disruptive opportunity for companies to create unique and memorable marketing materials that showcase their brand in a new and creative way.
