The Mobile Gaming Infographic shows that as technology grows and as one can do just about anything on their phone, most people spend their time playing games. Even though a smartphone has access to local weather, social media, music and maps, games are the most popular application that users interact with.
Entrepreneurs should take note of this graph because in 2011, mobile gaming raked in $12 billion. There is also room to make money just off of advertising. The popular phone game Angry Birds makes $6 million per month just from advertisements. It has also been downloaded 700 million times. By 2016, the smartphone industry is expected to double so now is the time to jump in and benefit from this massive opportunity.
Why This Trend Is Growing
- Mobile Gaming
- Expanding smartphone technology and increasing consumer interest in gaming create opportunities for entrepreneurs to develop innovative mobile gaming apps.
- In-game Advertising
- The success of Angry Birds' advertising revenue highlights the potential for entrepreneurs to capitalize on in-game advertising as a lucrative source of income.
- Growing Smartphone Industry
- The predicted doubling of the smartphone industry by 2016 provides entrepreneurs with a prime opportunity to enter the market and profit from the increasing demand for mobile entertainment.
Industries Being Reshaped
- Mobile Gaming
- Entrepreneurs can enter the mobile gaming industry and create disruptive innovations by developing unique and engaging gaming apps.
- Advertising
- Entrepreneurs can disrupt the advertising industry by focusing on in-game advertising strategies that optimize user engagement and generate substantial revenue.
- Smartphone Manufacturing
- Entrepreneurs have the chance to disrupt the smartphone manufacturing industry by creating innovative devices that cater specifically to the mobile gaming market.
