The fashion industry seems set on reviving the retro styles from every era between the 90s and the 20s, smack dab in the middle is the Meghan Collison Vogue Russia editorial, which centers around the 50s. Although inspired by classic pin-up girls like Bettie Page, this photo shoot takes a funky turn when it comes down to the details.
Photographer Ben Toms may have stuck to a very traditional backdrop of floral wallpaper and candy-colored home decor when shooting the Meghan Collison Vogue Russia editorial, but the styling is something else entirely. Stylist Kate Shillingford may have stuck to the era's classic silhouettes, but she has focused on pieces with stunning jewel embellishments and contemporary textures that add another dimension to the geek-chic look going on.
Key Themes Behind This Trend
- Retro Fashion
- Disruptive innovation opportunity: Integrate modern materials and textures into classic retro styles.
- Geek-chic Style
- Disruptive innovation opportunity: Combine geek-inspired fashion with luxurious and unconventional embellishments.
- Revival of Classic Silhouettes
- Disruptive innovation opportunity: Update classic fashion silhouettes with unexpected and contemporary details.
Where This Applies
- Fashion Retail
- Disruptive innovation opportunity: Create retro-inspired fashion lines that incorporate modern elements, targeting a niche market.
- Textile Manufacturing
- Disruptive innovation opportunity: Develop new fabrics and materials that provide a contemporary twist to retro-inspired fashion designs.
- Fashion Photography
- Disruptive innovation opportunity: Experiment with unconventional backdrops and settings to showcase retro fashion in a fresh and unexpected way.
