When you find a company that has elevated kitsch to a successful business and they turn down an idea, it’s time to head back to the drawing boards. Archie McPhee has turned down the chance to sell Ninja snowglobes, kitty snowglobes and businessmen snowglobes. Yes! Imagine what these one of a kind samples will bring on eKitsch!
Implications - It seems as if consumers are becoming ever more bewitched by tacky and gaudy creations, indulging in kitschy items that seem to go against society's current obsession for minimalism and clean, sweeping design. However, with more people drawing a clear line between kitschy and utterly tasteless, it is possible that this is one love affair that just won't last.
Key Themes Behind This Trend
- Elevated Kitsch
- Opportunity to create and sell kitschy items that appeal to consumers' desire for gaudy and tacky designs.
- Minimalism Backlash
- Growing consumer interest in kitschy items can be capitalized upon by offering products that go against the current trend of minimalistic and clean design.
- Defining Kitsch Boundaries
- Opportunity to explore the boundaries of kitsch and tastefulness, as consumers increasingly distinguish between kitschy and tasteless creations.
Where This Applies
- Gift and Novelty
- Manufacturing and distributing kitschy items like Ninja snowglobes, kitty snowglobes, and businessmen snowglobes, capitalizing on the elevated kitsch trend.
- Home Decor
- Designing and selling home decor items that embrace the growing consumer interest in gaudy and tacky designs, catering to those seeking an alternative to minimalistic styles.
- Art and Craft Supplies
- Providing artists and crafters with materials and tools to create unique and boundary-pushing kitschy creations, contributing to the exploration of kitsch boundaries.
