It’s as if monsters everywhere got together and hired Jordy Te Braak to give them an image overhaul.
Jordy Te Braak’s artistic creations still depict monsters doing menacing scary things, but they are depicted so sweetly that the viewer wants to cuddle the monster rather than slay it.
Based out of the Netherlands, Jordy Te Braak is building a portfolio of work that includes graphic design, web design, character design and illustrations… he should add PR to this list.
Key Themes Behind This Trend
- Cute Monsters
- Opportunity to create cute and cuddly merchandise for traditionally scary characters.
- Monster Rebranding
- Opportunity to rebrand traditionally scary characters to appeal to a wider audience.
- Playful Dark Art
- Opportunity to explore the intersection of playful and dark art for unique and visually striking designs.
Where This Applies
- Graphic Design
- Opportunity for graphic designers to incorporate elements of cute and dark art into their designs.
- Toy and Merchandise Manufacturing
- Opportunity to create and sell merchandise featuring traditionally scary characters portrayed in a cute and cuddly way.
- Entertainment
- Opportunity for media and entertainment companies to explore new takes on traditional monster characters for TV, film, and other media.
