Cartoonized Model Show Packages

IMG Women Spring 2013 Creates Artistic Model Calling Cards

The IMG Women Spring 2013 model packages have revamped the traditional way model's relay specific information to prospective businesses. The cartoonizing of the model's bodies with their real-life heads plastered on top means each package draws the attention of one's eye. Using contrasting colors for the informative information section, the playful appeal of these model packages works in favor of the young work-happy models.

With fashion's favourites like Charlotte Free and Ajak gracing the IMG Women Spring 2013 model packages, the company will receive even more press and attention this season. Between a close-up head shot and a full length body photo the models have been showcased perfectly from head-to-toe. This new innovative thought on behalf of IMG Models will bring fierce competition for other competitive model companies for the fall 2013 season.

Cartoonization
Explore the use of cartoonizing real-life images for creative and attention-grabbing marketing materials.
Contrasting Colors
Discover the impact of using contrasting colors to make informative sections stand out and add a playful appeal to packaging design.
Head-to-toe Showcase
Consider innovative ways to showcase models from head-to-toe, combining close-up head shots with full-length body photos.

Industries Being Reshaped

Fashion
Identify opportunities to revolutionize model packages through creative design and unconventional presentation techniques.
Advertising
Explore how cartoonization and the use of contrasting colors can captivate consumer attention and enhance marketing campaigns.
Photography
Examine ways to experiment with showcasing models in visually appealing and attention-grabbing ways, combining traditional head shots with unique perspectives.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 64%
Freshness 8%

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