Poignant Cemetery Spreads

'I Used to Love Him' Brings Style to the Necropolis

While frozen faces keep the focus on the fashion, an editorial like 'I Used to Love Him' is all-round more interesting. A flush of emotion is introduced into the stylish spreads with the sorrowful setting of a graveyard.

Model Mona of EMG first struts down the paved path past rows and rows of carved marble memorials and tombstones in her zebra print shirt and her flower-embroidered tights. Seemingly unaffected by her surroundings, the edgily dressed diva is quickly overcome by sadness when she reaches a particular headstone. Violet hydrangeas and classical mausoleums with doric columns complete the scene with a poetic character, offset by the modern styling of Elaine Laurel and Natalie Anne. 'I Used to Love Him' by Milos is a tragic tale of glamorous love lost.

Emotive Fashion
Incorporating emotions and storytelling into fashion to create a more interesting and engaging experience.
Fashion in Unconventional Settings
Bringing fashion to unexpected places, like cemeteries, to produce an eye-catching contrast.
Mixing Classical and Modern Styles
Blending classical and modern styles in fashion photography to create visually compelling contrasts.

Who This Affects Most

Fashion Industry
By incorporating new elements into fashion photography, the industry can attract consumers with a preference for emotional and engaging content.
Cemetery Industry
Partnering with the fashion industry to allow for photography shoots in cemeteries to capitalize on alternative streams of revenue.
Floral Arrangement Industry
Collaborating with the fashion industry to provide eye-catching floral arrangements for their photography shoots at cemeteries and other unconventional settings.
SCORE
2.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 53%
Activity 18%
Freshness 8%

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