Some people will stop at nothing to get others involved in a funny charity beard campaign and this is a great example.
This campaign crowdsources ideas and then asks the same audience to vote by way of donating money to a homeless charity for any beard they think is good enough to win.
The funny charity beard that garners the most amount of donations over the campaign will then have to be worn for a whole working week.
Implications - This is almost like the international moustache campaign known as 'Movember' where thousands of men across the globe grow facial hair with the hopes of drawing awareness for prostate cancer. Personally, I'm all for any campaign that will help raise awareness about a serious disease or illness. If you need facial hair for that -- go ahead!
Key Themes Behind This Trend
- Charity Beard Campaign
- Crowdsourcing ideas and voting by donating money to a homeless charity for the best beard, creating a new way for charities to raise money and engage audiences.
- Movember-style Campaigns
- Encouraging men to grow facial hair for a cause, creating a new platform for raising awareness and support for various health issues.
- Crowdfunding for Charities
- Using individuals' donations and social media to fundraise for charity, creating a new way to engage and involve audiences.
Where This Applies
- Non-profit
- Creating a new way for charities to fundraise and engage audiences with these new campaign models.
- Beauty/grooming
- Raising awareness and interest in facial hair grooming products and services with the growing popularity of facial hair campaigns.
- Crowdfunding Platforms
- Providing new opportunities for charities to fundraise and engage audiences by providing a digital platform for crowdfunding.
