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The Free People Festival 2012 lookbook is full of hippie-chic looks for the coming season of sweltering heat and music festivals. The styles are crowd-surf ready, with breezy frocks and ultra-voluminous bell bottoms. The collection also boasts light vests for layering, and embroidered short shorts. Pile on heaps of your favorite bangles, dot on some blue face paints, and you’ll be ready to face the music and sun.
Free People was driven by the young people who lived and shopped in Philadelphia, finding individualism through the apparel. The brand grew and grew, notorious for the free-spirited allure and personality of the clothing. The Free People woman is feminine, courageous and spirited, as exuded in this alluring photoshoot.