Chromatic Fringe Extensions

Matt de Jong's Newest Pictorial Features My Little Pony Looks

Two of the most directional hair looks for this fall are colorful pastel hair and thick, blunt bangs that fall right above the eyebrows. For people who can't commit to coloring or cutting their hair, My Little Pony-inspired pink colored clip-in extensions are the easy alternative to showing off a manga-meets-Rooney Mara look.

Fashion designer Matt de Jong's recent pictorial 'Lost Property,' photographed by Robbert Jacobs, captures the youthful mood of the collection. Thanks to hairstylist Charlie Breemer's colorful hair accessory, a girly but disheveled look is becoming a the must-have style. According to de Jong, the collection explores the "mix and match" look. Now, we have the option to mix and match our hair along with our clothes.

Colorful Pastel Hair
Opportunity for developing and marketing more temporary and customizable hair color solutions.
Thick Blunt Bangs
Potential for creating innovative and easy-to-use bang extensions or styling tools.
Clip-in Extensions
Disruptive innovation potential in developing clip-in extensions in various colors and styles.

Who This Affects Most

Fashion Design
Innovative hair accessories and tools can complement fashion collections and create cohesive looks.
Cosmetics
Opportunity for creating new hair color products that are easy to apply and remove.
Beauty & Personal Care
Growing market for customizable and temporary hair solutions to meet changing consumer needs.
SCORE
5.1 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 69%
Activity 77%
Freshness 8%

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