The Fashion Gone Rogue 'Neon Summer' online editorial is chockfull of loud and proud swimwear looks. As its title suggests, there is an abundance of neon colors, which lends the looks a funky and youthful appeal. Of course, model Kate Potter may be young at heart, but she also showcases her mature and sexy side. The daring designs make the latter all that much easier.
Shot by photographer Stewart Price, the Fashion Gone Rogue 'Neon Summer' online editorial takes place on the beaches of San Diego. In addition to skin-revealing swimsuits, the photoshoot also features bright light sweaters and vibrant curve-hugging dresses. The brunette beauty was clad in these looks by stylist Jeanette-Marie. The outfits were perfected with long tousled locks by hair stylist Gwendolyn Sneed.
What Makes This Trend Stand Out
- Neon Swimwear
- Disruptive innovation opportunity: Develop sustainable and eco-friendly neon swimwear options to cater to the growing demand for environmentally conscious fashion.
- Youthful Appeal
- Disruptive innovation opportunity: Create customizable swimwear designs that allow individuals to express their unique sense of style and personality, appealing to the younger generation.
- Vibrant Beachwear
- Disruptive innovation opportunity: Integrate technology into swimwear, such as smart fabrics that provide UV protection or temperature regulation, enhancing the functionality and comfort of vibrant beachwear.
Sectors Adopting This
- Fashion
- Disruptive innovation opportunity: Combine fashion with technology to create smart swimwear that provides additional features beyond aesthetics, meeting the evolving needs of consumers.
- Sustainability
- Disruptive innovation opportunity: Develop sustainable manufacturing processes and materials for swimwear production, reducing the environmental impact and addressing the growing demand for eco-friendly fashion.
- Personalization
- Disruptive innovation opportunity: Utilize advanced manufacturing techniques, such as 3D printing, to offer customized swimwear options, enabling consumers to have unique and well-fitted beachwear.
